The Mobius Operations Model combines the frameworks of Experience Flow, Global Enablement and Global Use Case to conduct operations with predictable scalability, innovation, agility and flow.
Challenge:
Internal marketing execution is siloed and unmonitored, causing scale of people and processes to be disjointed and difficult.
Teams are unhappy and unable to focus; utilizing process for the sake of maintaining status quo, else risking the ability to make distinguishable progress at all. Goals are immeasurably aligned across levels, and ROI is difficult to gauge.
Role:
IC / Documentation Services Lead,
Marketing Operations
Stakeholder
VP, Operations
Research:
IC / Documentation Services Lead,
Marketing Operations
KPI’s
Employee Happiness Improvement %
% Output after implementation of model
ROI in revenue or production output
Pain Points:
Siloed Teams lack coordination
Unhappy IC’s maintaining status quo
Undefined processes / 100% reliant on IC’s
Solution Tactics:
Definition of EXPF Methodology
BUC and W2HMO and EXPF Toolkit
Flow Audits, Enablement & Education